GLOBAL BUYER SURVEY 2021

Knight Frank's Global Buyer Survey is out now!

The findings represent the views of over 900 Knight Frank clients located across 49 countries and territories. From preferred locations to lifestyle changes and the likely impact on property prices.

• Globally, 19% of respondents have moved house since the start of the pandemic, this rises to 25% in Australasia and North America. Of the non-movers, 20% are more inclined to move in 2021 as the pandemic continues

• Cities are back in favour. Out of those respondents who are more inclined to move in the next 12 months, 38% of them are looking at city locations with 33% opting for the suburbs

• 46% of respondents are more likely to buy a detached home or villa but demand for apartments has increased to 19%, up from 12% in 2020. This reflects an increase in demand for both larger, more spacious apartments, and pieds-a-terre in city centres.

• The appetite for ski homes has increased from 11% in 2020 to 18% in 2021 with demand from North American and Asian buyers above the global average

• Eighty-four per cent of respondents said that the energy efficiency of a future home is important to them. 28% said they would be more likely to buy an energy efficient home if future environmental regulations were to have a direct impact on its value and around 27% would be willing to pay a premium for a greener, more energy efficient home

Download the full report here: Global Buyer Survey